Coromandel Watch Co. · Bhoomi
Bhoomi
Ref. CWC-BHOOMI-001
“Bhoomi means earth. The red laterite soil of Tamil Nadu's interior — the specific red-brown of the Deccan plateau — rendered in a dial that feels like the ground underfoot.”
Price
₹9K
◎
Case
38mm
316L Steel
◈
Movement
Quartz
—
◇
Crystal
Mineral
Standard hardness
≋
Water resistance
50m
Light swimming
The Story
“Bhoomi means earth. The red laterite soil of Tamil Nadu's interior — the specific red-brown of the Deccan plateau — rendered in a dial that feels like the ground underfoot.
Tamil Nadu's interior is red laterite country — an iron-rich soil that stains roads, walls, and clothing with its particular rust-red. Coromandel's Bhoomi is a tribute to that earth, a 38mm quartz with a textured dial that catches the warmth of the South Indian plains.
Specifications
Case
Movement
Dial & Strap
About the maker
Coromandel Watch Co.
Founded 2024 · Nilgiris · Undisclosed
Born on the Coromandel Coast, this is one of India's fastest-growing micro-brands. Every collection is a tribute to South Indian culture — from the vibrant pigments of Tanjore paintings to the misty Nilgiri Mountain Railway. Their sold-out Varnam and Blue Mountain editions put South Indian watchmaking on the global map.
“South India's art, measured in time”
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Bhoomi by Coromandel Watch Co.
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